Books that Barack Obama recommended reading

top 10 marketing books

US President Barack Obama shared with Wired a list of his favorite books that at one time shaped his consciousness and worldview. Wired has also calculated how long it will take us to read all of the recommended books. Not really much – just 89 hours of continuous reading. Well, if you devote only 1 hour to reading a day, then you can master the list by the beginning of March. As a result, you will get a lot of new ideas and knowledge. So…

The Collected Works of Abraham Lincoln

A collection of works by 16 American president, slave liberator and national hero – Abraham Lincoln.

Parting the Waters: America in the King Years 1954-63 by Taylor Branch

This book describes the stories of political scandals and civil rights movements in America. Martin Luther King, the Kennedy brothers, Edgar Hoover and many others – they built history, they ruled the masses and caused huge scandals. Taylor Branch put all the puzzles together and built a picture of America at a time that Americans themselves consider one of the most significant in their history.

“The Fire Next Time” by James Baldwin

This relatively short book contains two essays by James Baldwin. The first tells about his personal experience of interaction with the Christian church; the second discusses the issue of interracial relationships in the late sixties.

 Andy Grove: The Life and Times of an American by Richard Tedlow

Andy Grove was born in 1936 in Hungary, survived the Holocaust and the Soviet invasion, then left to live in America. He is known as the leader and co-founder of Intel, who, thanks to his high willpower and excellent leadership qualities, managed to bring the company out of a deep crisis and led it to success. This book is a biography of one of the greatest entrepreneurs of the 21st century, as well as one of the first heroes of Silicon Valley.

Sapiens: A Brief History of Humankind Yuval Noah Harari

In his book, Yuval Harari talks about the breakthroughs that humanity made at different times. Long before the advent of computer chips, humanity developed and colonized the entire world. Harari talks about various scientific discoveries that we have made: from the industrial revolution to dangerous experiments with biotechnology, which can destroy in one moment all of humanity, which has existed for more than one hundred and fifty thousand years. Mustread is absolutely for everyone.

Thinking, Fast and Slow by Daniel Kahneman

In his book, Nobel laureate in economics Daniel Kahneman talks about how irrational we can be. He debunks the theory of classical economics, according to which a person is an exceptionally rational being and makes his choice based on the greatest benefits that the market can offer him. Psychology and economics have never been so close to each other. A must read for marketers, business owners, executives, psychologists and economists.

The Sixth Extinction: An Unnatural History by Elizabeth Colbert

Elizabeth Colbert’s book was published relatively recently, in 2015, but has already received the Pulitzer Prize, became the bestseller of the year according to The New York Times and the winner of the National Book Critics Award. The book examines the problems of modern ecology that can lead to the extinction of most of the fauna of our planet. Elizabeth Colbert brings a lot of research and evidence on how human activities negatively affect the climate and ecology of the planet and talks about the possible consequences that can await us. Colbert compares man to the giant asteroid that killed all dinosaurs. But, unlike an asteroid, we have intelligence and can change everything.

“In Dubious Battle” (“The Grapes of Wrath”) by John Steinbeck

The novel is about a young man who finds himself at the center of a strike of migrant workers who are fighting for their rights against greedy landowners. Jim Nolan, that same young man, becomes the leader of this strike, finds himself as a person, radically changes his worldview. One of the most famous works of the cult American writer.

 Behind the Beautiful Forevers: Life, Death, and Hope in a Mumbai Undercity by Kathryn Boo (Behind the Beautiful Forevers: Life, Death, and Hope in a Mumbai Undercity)

Boo’s work resembles fiction, there are so many incredible facts in it. But in fact – this is the true story of the Indian Annadi family, living in the slums of the largest city in India – Mumbai. The book combines amazing things: on the one hand – a beautiful and expensive life in super-modern hotels, on the other – hopeless poverty, horrible dirt and unsanitary conditions among the poorest strata of India. This is a true story of social inequality that continues to develop in the era of globalization. The book is an Amazon bestseller and a National Book Award winner, and the author himself is a Pulitzer Prize winner.

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